Tools for turning more visitors into customers, including A/B testing, heatmaps, landing page builders and personalization.
10 articles
Compare five Google Analytics alternatives for website reports, hosting control and product funnels. See pricing limits, migration gaps and when to keep GA4.
Compare the best customer journey analytics software in 2026 for customer journey mapping, user journey mapping, path analysis, session replay and cross-channel CX insights.
Compare the best product analytics software of 2026 — Amplitude, Mixpanel, Heap, PostHog, Statsig, Woopra, and Countly — on pricing, AI features, and API/MCP support.
A signup button can get plenty of clicks while the form behind it loses most visitors. Microsoft Clarity is the best free starting point for most website teams.
Compare the best customer journey mapping software platforms for 2026 — UXPressia, Smaply, Custellence, TheyDo, Woopra, Quadient Customer Journey Mapping, and CSG Xponent — on pricing, features, and AI/MCP support.
A research-backed comparison of the best landing page builders in 2026 — Unbounce, Instapage, Leadpages, Landingi, Swipe Pages, ConvertFlow, and Carrd — on pricing, features, AI/MCP support, and API access.
The best website personalization engines in 2026, compared on pricing, features, AI/MCP support, and API access — from enterprise leaders like Optimizely and Adobe Target to the ecommerce-native Nosto.
A research-backed comparison of the best conversion rate optimization (CRO) software platforms in 2026 — Optimizely, VWO, Convert.com, Crazy Egg, Kameleoon, Omniconvert, and AB Tasty — on pricing, features, AI/MCP support, and API access.
Compare the top A/B testing platforms of 2026 — from Optimizely's enterprise experimentation suite to GrowthBook's free open-source option — to find the right fit for testing what actually moves your metrics.
Compare the best session replay platforms for 2026 — FullStory, LogRocket, Microsoft Clarity, PostHog, Mouseflow, OpenReplay, and Sentry — on pricing, features, and AI/MCP support.