HubSpot CRM
AI EnabledFree CRM that grows with your business
4.9★★★★½12,400 reviews
✓ Verified Category ChampionProduct Information
Leave a ReviewOverview
Key Highlights
- ✓100% free CRM with no limits on users or contacts
- ✓All-in-one: CRM + Marketing + Sales + Service
- ✓Trusted by 184,000+ customers in 120+ countries
What is HubSpot CRM?
HubSpot CRM is completely free and powerful. Manage contacts, track deals, and automate your sales pipeline effortlessly.
AI Enabled Category Champion 2026 97% Recommend
Pros & Cons
✓PROS
- •Genuinely free with no hidden limits
- •Best-in-class UX and ease of use
- •Excellent educational resources (HubSpot Academy)
- •Strong marketing automation integration
✕CONS
- •Paid add-ons can become expensive quickly
- •Limited customization on free plan
- •Reporting restricted on lower tiers
9.4
/ 10
PickMySoft
Score
Score
PickMySoft ScoreEditorial evaluation
Ease of Use9.6
Feature Set8.8
Value for Money9.7
Customer Support9.1
Reliability9.3
User Score
Features4.5/5
Ease of Use4.9/5
Value for Money5/5
Customer Support4.7/5
Integrations (30 listed of 1000+ total)
Google Workspace Microsoft 365 Slack Zoom Shopify
Frequently Asked Questions
Features
Key Features of HubSpot CRM
✓Contact Management
✓Deal Tracking
✓Email Sequences
✓Meeting Scheduler
✓Live Chat
✓Form Builder
✓Analytics Dashboard
✓Pipeline Management
HubSpot CRM Media
HubSpot CRM Dashboard
Pricing
HubSpot CRM Pricing Plans
HubSpot CRM Reviews (12,400)
4.9
★★★★½
12,400 reviews
★★★★★
8,928★★★★★
2,232★★★★★
620★★★★★
248★★★★★
372Review Summary
Generated from real user reviews
HubSpot CRM is consistently praised as the best free CRM available, with users highlighting seamless UX and tight integration with marketing tools. Email tracking and meeting scheduling are best-in-class. Users find paid add-ons can become expensive quickly once advanced features are needed.
Pros & Cons
Derived from real user reviews
Pros
Easy to Use5Feature-Rich5Good Integrations2Saves Time2Reports & Analytics2
Cons
Outdated UI7Expensive3Limited on Basic Plan2
A
Arjun Mehta·Startup Founder
★★★★★March 2026✓ Verified
What do you like best?
HubSpot CRM is genuinely the best free tool in this category. Built a complete sales process with zero budget. The email tracking and meeting scheduler alone are worth more than many paid tools.
What could be improved?
The paid add-ons can become very expensive quickly once you need advanced features. Moving from the free plan to a paid Hub feels like a significant price jump.
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S
Sarah Chen·Marketing Manager · Canada
★★★★★February 2026✓ Verified
What do you like best?
HubSpot changed how we do inbound marketing. The CRM + Marketing Hub integration is seamless and incredibly powerful. Our lead nurturing campaigns have never been more effective.
What could be improved?
Custom reporting is locked behind higher-tier plans. Some standard reporting features that competitors include in lower tiers require the Professional plan in HubSpot.
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O
Oliver Becker·Growth Lead · Germany
★★★★★May 2026✓ Verified
What do you like best?
The automation and workflow tools are best-in-class. Setting up nurture sequences is incredibly intuitive and the whole system is user-friendly even for non-technical marketers. The free plan is genuinely comprehensive.
What could be improved?
Once you need advanced features, pricing becomes expensive very quickly. The jump from free to paid feels significant and add-ons pile up fast.
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B
Blessing Eze·Sales Manager · UK
★★★★☆April 2026✓ Verified
What do you like best?
Feature-rich platform with outstanding analytics and dashboard reporting. The email sequences and meeting scheduler are best-in-class tools that save hours each week.
What could be improved?
Support response times can be slow on lower-tier plans. Some integrations require technical knowledge to configure properly.
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Alternatives
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Salesforce CRM Featured
The world's #1 CRM platform
★★★★½4.7(8,900 reviews)
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Trusted by 1.4M+ Businesses
Quick Specs
CategoryCRM Software
Websitehubspot.com/crm
Founded2006
HQCambridge, USA
Employees7,000+
Company SizeStartUps, SMBs, Mid-Market
PlatformNot listed
DeploymentNot listed
Free TrialNot listed
Free ForeverNot listed
AI Enabled✓ Yes
Integrations1000+
SupportNot listed
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